{"id":47272,"date":"2019-05-24T11:28:17","date_gmt":"2019-05-24T15:28:17","guid":{"rendered":"\/understanding-fulfillment-by-amazon-in-canada\/"},"modified":"2019-05-28T13:22:05","modified_gmt":"2019-05-28T17:22:05","slug":"understanding-fulfillment-by-amazon-in-canada","status":"publish","type":"post","link":"https:\/\/staging.livingstonintl.com\/fr\/understanding-fulfillment-by-amazon-in-canada\/","title":{"rendered":"Bien comprendre le service Exp\u00e9di\u00e9 par Amazon au Canada"},"content":{"rendered":"

Cet article a \u00e9t\u00e9 publi\u00e9 initialement dans le <\/strong>Global Trade Magazine<\/strong><\/a>\u00a0le 23 mai 2019<\/strong>.<\/p>\n

\"\"<\/em>Par Danny Cipollone, vice-pr\u00e9sident, Alliances strat\u00e9giques et commerce \u00e9lectronique<\/em><\/p>\n

L\u2019omnipr\u00e9sence d\u2019Amazon.com et de ses divers march\u00e9s internationaux est ind\u00e9niable.<\/p>\n

Le g\u00e9ant du commerce de d\u00e9tail en ligne repr\u00e9sente maintenant la moiti\u00e9 de tout le commerce \u00e9lectronique aux \u00c9tats-Unis. L\u2019ann\u00e9e derni\u00e8re, les ventes de produits Amazon se sont \u00e9lev\u00e9es \u00e0 pr\u00e8s de 142 milliards de dollars am\u00e9ricains. Ce qui est toutefois souvent oubli\u00e9 dans le cadre des discussions au sujet de la trajectoire de croissance d\u2019Amazon est la contribution de vendeurs tiers aux r\u00e9sultats de vente globaux.<\/p>\n

En 2018, les vendeurs tiers ont g\u00e9n\u00e9r\u00e9 42,75 milliards de dollars am\u00e9ricains, ce qui repr\u00e9sente 52 % des unit\u00e9s pay\u00e9es au cours du 4e trimestre. Il s\u2019agit presque du double du pourcentage de 2007, ann\u00e9e pendant laquelle les vendeurs tiers repr\u00e9sentaient seulement 26 % des unit\u00e9s pay\u00e9es.<\/p>\n

La raison de cette trajectoire fortement \u00e0 la hausse de la participation des vendeurs tiers est simple : Amazon offre un acc\u00e8s in\u00e9gal\u00e9 \u00e0 un \u00e9norme march\u00e9 de consommateurs. Exp\u00e9di\u00e9 par Amazon, soit le processus par lequel les vendeurs tiers atteignent les consommateurs, a connu une croissance particuli\u00e8rement marqu\u00e9e chez les petits fournisseurs cherchant \u00e0 tirer profit de la visibilit\u00e9 et du rayonnement d\u2019Amazon.<\/p>\n

Plus r\u00e9cemment, les entreprises am\u00e9ricaines ont commenc\u00e9 \u00e0 regarder au-del\u00e0 des fronti\u00e8res de leur pays avec l\u2019espoir de tirer profit des march\u00e9s internationaux d\u2019Amazon, qui offrent un potentiel de croissance int\u00e9ressant pour ceux qui sont pr\u00eats \u00e0 faire le saut dans le commerce mondial.<\/p>\n

Sans doute l\u2019un des march\u00e9s Amazon les plus recherch\u00e9s est Amazon.ca. Le voisin du nord des \u00c9tats-Unis offre diverses perspectives et divers avantages pour les vendeurs tiers qui souhaitent accro\u00eetre leur potentiel de vente. La proximit\u00e9 g\u00e9ographique joue bien s\u00fbr pour beaucoup, mais le Canada affiche un des taux d\u2019adoption du commerce \u00e9lectronique les plus \u00e9lev\u00e9s \u00e0 l\u2019\u00e9chelle mondiale. En fait, on s\u2019attend \u00e0 ce que les ventes effectu\u00e9es par l\u2019interm\u00e9diaire du commerce \u00e9lectronique atteignent 55,78 milliards de dollars canadiens d\u2019ici 2020. D\u2019ici 2021, on estime qu\u2019il y aura 23,7 millions d\u2019utilisateurs du commerce \u00e9lectronique au Canada, soit les deux tiers de la population totale du Canada.<\/p>\n

L\u2019attirance des Canadiens envers le commerce \u00e9lectronique se confirme clairement lorsqu\u2019on observe les ventes d\u2019abonnements \u00e0 Amazon Prime en 2018. Celles-ci ont en effet doubl\u00e9 par rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente, ce qui d\u00e9montre un int\u00e9r\u00eat grandissant pour le service de livraison acc\u00e9l\u00e9r\u00e9 comptant des membres offert par le g\u00e9ant du commerce \u00e9lectronique.<\/p>\n

Cependant, de nombreux vendeurs tiers d\u2019Amazon \u00e9tablis aux \u00c9tats-Unis ont tendance \u00e0 garder leurs distances par rapport aux march\u00e9s internationaux, craignant que la complexit\u00e9 du passage au commerce mondial soit accablante et\/ou qu\u2019elle nuise \u00e0 leur rentabilit\u00e9.<\/p>\n

Bien qu\u2019il soit vrai que les ventes \u00e0 destination du Canada par l\u2019interm\u00e9diaire d\u2019Amazon s\u2019accompagnent de niveaux de difficult\u00e9 suppl\u00e9mentaires, la majorit\u00e9 des consid\u00e9rations en mati\u00e8re de commerce international peuvent facilement \u00eatre trait\u00e9es \u00e0 l\u2019aide d\u2019une planification et d\u2019une attention soigneuses.<\/p>\n

R\u00e9percussions fiscales<\/strong><\/p>\n

Les entreprises am\u00e9ricaines qui exp\u00e9dient des biens destin\u00e9s aux consommateurs canadiens par l\u2019interm\u00e9diaire des centres d\u2019exp\u00e9dition au Canada sont consid\u00e9r\u00e9es comme des importateurs non-r\u00e9sidents (INR). En maintenant des stocks au Canada (par l\u2019interm\u00e9diaire d\u2019Amazon), un fournisseur tiers d\u2019Amazon et un INR canadien doit s\u2019inscrire et pr\u00e9senter une d\u00e9claration d\u2019imp\u00f4ts f\u00e9d\u00e9raux \u00e0 l\u2019Agence du revenu du Canada, mais n\u2019a pas \u00e0 pr\u00e9senter une d\u00e9claration d\u2019imp\u00f4t \u00e0 la province dans laquelle le centre d\u2019exp\u00e9dition d\u2019Amazon est situ\u00e9.<\/p>\n

Documentation douani\u00e8re<\/strong><\/p>\n

Ces entreprises devront \u00e9galement s\u2019assurer qu\u2019elles obtiendront les permis n\u00e9cessaires et elles devront remplir et fournir la documentation douani\u00e8re requise. L\u2019Agence des douanes et du revenu du Canada examine minutieusement les produits qui entrent au Canada pour veiller \u00e0 ce qu\u2019ils respectent les normes r\u00e9glementaires et les accords commerciaux, et elle examine \u00e9galement les tarifs ou les droits susceptibles de devoir \u00eatre pay\u00e9s.<\/p>\n

Toute documentation douani\u00e8re incompl\u00e8te peut mener au refus du bien import\u00e9 \u00e0 des fins commerciales au Canada, entra\u00eenant par le fait m\u00eame des retards \u00e0 la fronti\u00e8re et des retards \u00e0 l\u2019arriv\u00e9e au centre d\u2019exp\u00e9dition d\u2019Amazon.<\/p>\n

La plupart des entreprises am\u00e9ricaines font appel \u00e0 un courtier en douane canadien pour faciliter les transactions douani\u00e8res avec l\u2019Agence des services frontaliers du Canada (ASFC) et pour veiller \u00e0 ce que la documentation soit compl\u00e8te et transmise \u00e0 l\u2019ASFC \u00e0 l\u2019avance pour permettre un d\u00e9douanement sans heurts \u00e0 la fronti\u00e8re.<\/p>\n

Classement tarifaire<\/strong><\/p>\n

Dans le cadre du processus douanier, les produits devront \u00e9galement \u00eatre class\u00e9s ad\u00e9quatement. Le Canada utilise des codes de classification diff\u00e9rents qu\u2019aux \u00c9tats-Unis et le fait de s\u2019assurer que les codes appropri\u00e9s sont appliqu\u00e9s aux produits envoy\u00e9s au Canada est essentiel pour \u00e9viter toute infraction \u00e9ventuelle aux r\u00e8glements douaniers. Le classement erron\u00e9 des biens peut entra\u00eener des v\u00e9rifications longues et co\u00fbteuses. Si ces v\u00e9rifications indiquent un classement erron\u00e9 r\u00e9p\u00e9titif, les entreprises risquent de devoir payer des droits, des taxes et des int\u00e9r\u00eats r\u00e9troactifs, et possiblement des p\u00e9nalit\u00e9s importantes.<\/p>\n

Exigences en mati\u00e8re d\u2019\u00e9tiquetage<\/strong><\/p>\n

Le Canada est un pays officiellement bilingue. Cela signifie que certains produits doivent \u00eatre \u00e9tiquet\u00e9s \u00e0 la fois en anglais et en fran\u00e7ais pour \u00eatre conformes aux lois linguistiques du Canada, alors que d\u2019autres produits ne doivent pas obligatoirement comporter une \u00e9tiquette dans les deux langues. Cela s\u2019applique dans toutes les provinces, et pas seulement au Qu\u00e9bec. Le non-respect des lois linguistiques peut entra\u00eener des p\u00e9nalit\u00e9s importantes et \u00e9ventuellement mener \u00e0 la perte des droits de distribution.<\/p>\n

Ces exigences peuvent sembler d\u00e9courageantes au d\u00e9part, mais la plupart d\u2019entre elles se respectent facilement, et au fil du temps, elles s\u2019imposeront comme une seconde nature et feront partie int\u00e9grante du processus commercial. Pour la plupart des entreprises, le fait de comprendre les exigences \u00e0 l\u2019avance et de mettre en place l\u2019information et les processus n\u00e9cessaires pour les remplir m\u00e8nera \u00e0 un processus d\u2019importation sans heurts et \u00e0 une contrainte minimale \u00e0 long terme.<\/p>\n

ALERTE DE TENUE D\u2019UN WEBINAIRE<\/strong>Livingston et Amazon pr\u00e9senteront conjointement un webinaire gratuit sur les exigences applicables aux fournisseurs du service Exp\u00e9di\u00e9 par Amazon au Canada le 12 juin 2019. Cliquez ici<\/a> pour vous inscrire.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Cet article a \u00e9t\u00e9 publi\u00e9 initialement dans le Global Trade Magazine\u00a0le 23 mai 2019. Par Danny Cipollone, vice-pr\u00e9sident, Alliances strat\u00e9giques et commerce \u00e9lectronique L\u2019omnipr\u00e9sence d\u2019Amazon.com et de ses divers march\u00e9s internationaux est ind\u00e9niable. Le g\u00e9ant du commerce de d\u00e9tail en ligne repr\u00e9sente maintenant la moiti\u00e9 de tout le commerce \u00e9lectronique aux \u00c9tats-Unis. L\u2019ann\u00e9e derni\u00e8re, les… Read more »<\/a><\/p>\n","protected":false},"author":36,"featured_media":47240,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[182],"class_list":["post-47272","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nos-experts-vous-parlent"],"acf":[],"yoast_head":"\nBien comprendre le service Exp\u00e9di\u00e9 par Amazon au Canada - Livingston International<\/title>\n<meta name=\"description\" content=\"While it\u2019s true that selling into Canada through Amazon does come with additional layers of complexity, most international-trade considerations can be easily overcome with careful planning and attention.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bien comprendre le service Exp\u00e9di\u00e9 par Amazon au Canada - 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